Physical description: ta [LDR ]: -----nam a22------a 4500 ISBN number: 978-2-940411-33-7 [020q]: (brož.) Original cataloguing agency: StDuBDS Language of cataloging: eng Transcribing agency: StDuBDS Modifying agency: Uk ; ZLD002 Conspectus: 658 Word formulation of Conspectus group: Řízení a správa podniku Code source: Konspekt [0729]: 4 Authority heading: Sheehan, Brian Relator code: Author Name: Online marketing / Statement of responsibility: Brian Sheehan Place of publication: Lausanne : Name of publisher: AVA, Date of publication: c2010 Extent: 183 s. : Other physical details: il. (barev.) ; Dimensions: 23 cm Series statement: Basics marketing ; Volume/sequential designation: 02 Internal bibliographies note etc.: Obsahuje bibliografické odkazy a rejstřík Topical term (heading): internetový marketing [6502]: czenas Topical term (heading): internetová reklama [6502]: czenas Topical term (heading): elektronický obchod [6502]: czenas Topical term (heading): mobil marketing [6502]: czenas Topical term or geographic name entry element: Internet marketing [6502]: eczenas Topical term or geographic name entry element: Internet advertising [6502]: eczenas Topical term or geographic name entry element: electronic business [6502]: eczenas Topical term or geographic name entry element: mobile marketing [6502]: eczenas Genre/Form Heading: případové studie Genre/form data or focus term: case studies Source of heading or term: eczenas Uniform title: Basics marketing |